Surveys have found that small and medium businesses are beginning to recognize the true value of SEO. Why wouldn’t they? Having a well-executed SEO campaign, coupled with an active social media presence, will give growing companies the boost they deserve. In fact, statistics show that the number of businesses that will invest in SEO will increase by 20% in 2017.
Because a large percentage of web traffic is estimated to come from search engine queries, there’s no time like the present to kick up your SEO a notch. SEO professionals have an extensive knowledge of these trends, and they can tweak your website to make it keyword-rich and relevant in the eyes of good old Google. If you want visitors to pour into your site and start buying, then this is the way to go.
In a 2017 Web.com survey, a huge number of biz owners are moving forward by creating social media identities for their companies. However, a significant portion of them feel intimidated about maintaining these accounts active. They feel it’s a tough job to constantly develop fun-to-read content, and they think it’s enough to use their personal Facebook or Twitter accounts to market their products and services.
For these reasons, they turn to SEO marketing consultants who specialize in social media campaigns. These experts can monitor your feeds, check the online activity of your followers, and also respond professionally to any queries the public may have about your business.
More than Just SEO and Social Media
When you hire the services of a local SEO marketing company, you get access to numerous channels which can help your business grow further. If you’re looking to revamp your current website and make it upbeat and more responsive, they’ve got pros in web design. Plus, they can also help with your business listings, allowing you to be more visible to your target audience within your locality and beyond.
Perhaps you want to amp up the game and make your products and services stand out across the web? They can design creative ads and craft relevant content that bring out the best in your business.
The Professional Advantage
Many business owners think that setting up a website is too time consuming, and this mentality can keep progress at a standstill. It’s a good thing SEO marketing is now a practical and advantageous service you can avail of.
Never again will you have to be limited by your lack of tech knowledge, because these SEO specialists can do the brainstorming for you. Having these consultants by your side will give your biz the power to broaden its scope online, giving you more time to focus on other valuable aspects of your company.
Sources:
Small Business SEO Investment to Increase over 20% in 2017, New Survey Finds, PRNewsWire.com
Small Businesses Use Some Marketing Tools, Some of the Time, Survey Finds, TheDrum.com