Too many businesses believe website design is all about creating an aesthetically pleasing site that is easy to navigate. While this forms the front-end part of website design, it should not be the sum total of your expectations from professional website design services.
There are many other parts to website design that are often overlooked, some that take a long time and much effort to build. This is where utilizing a professional service comes in handy. A capable company will offer efficient processes and workflows to produce high-quality, comprehensive websites in a relatively short period of time.
Without somebody working on the backend of website design, all you would be left with is a static site without any data compilation to utilize a database, not to mention any interactive capacities.
The backend of website design refers to the parts of a website that users can’t see, such as how the site processes, updates, and changes. To be able to work on back-end systems, you need to possess experience in various scripting languages, which you should expect from a reputable website design service.
It is important when considering website design services that you look for a company which offers both front- and back-end systems. This way, there will be a focus put on security, structure and content management, as well as an aesthetically pleasing look.
Once your website is running, it is vital that it works across all access methods. This means that your website should work on desktops, tablets, and mobile devices. Optimizing your content for mobile phone use is a must nowadays. With mobile searches rising as you read this, you could be missing out on large volumes of traffic if your site is not optimized for such searching.
Studies show that 57% of mobile phone users will abandon your website if it takes longer than 3 seconds to load and a further 30% will abandon a purchase if the checkout is not optimized for mobiles. This is a large proportion of customers to potentially lose, so don’t overlook them.
Using a website design service is not just about making a “pretty” homepage. It requires much more to create an efficient and user-friendly website that works well across all platforms of devices and gadgets. Make sure that, when you are shopping for a website design service, you look for a company that is deeper than just the aesthetics.
What’s the Difference Between the Front-end and Back-end? Digitaltutors.com
5 Reasons You Absolutely Must Optimize Your Website for Mobile, HuffingtonPost.com